Unifying a broad range of products into one clear proposition.
Farmington offered multiple product ranges to consumers and businesses in a fragmented approach. Richard Barrow their Managing Director, came to Silver looking for a third website to promote another new product.
After piecing together a comprehensive site map we suggested a smarter approach would be to combine their multiple product ranges into one all encompassing website, to create one consistent brand. The new website has more content, a fresh personality, easier to use navigation, adding value and a better customer experience.
The new unified brand brings greater upsell and cross sell opportunities, as all product ranges are now under one roof.
Visit www.farmington.co.uk
Activity for this client
- Mission Statement
- Vision Statement
- Strapline Creation
- Brand Architecture
- Website Design & Build
- Design Implementation
- Brochure Design
- Point Of Sale
I thoroughly enjoyed Silver’s highly efficient and process driven approach to building a website and adding personality to the brand. This was no mean feat considering we’re a quarry! I can’t speak highly enough about the team at Silver.
Managing Director, Richard Barrow